Lab+2

=CCT333 Week 2: Human-Centred Design Case Study of Cellphones in Developing Countries- Jan Chipchase of Frog Design =


 * Tutorial #2 Questions: **

// **1.** “It’s really quite striking,” Hammond says. “What people are voting for with their pocketbooks, as soon as they have more money and even before their basic needs are met, is telecommunications.” (World Resources Institute) //

// In the spirit of this quote, describe four instances of how owning a cellphone enables users to better their lives. // - cellphones allow them to increase their revenue, 'cause it's multipurpose (communication, viewing the market, sending money, etc) - allows people to maintain relationships - allows for

// **2.** How does the work of Jan Chipchase, as a cultural anthropologist, reveal information about users that otherwise would not be known to Nokia about how cellphones are used in other cultures? (200 words) //

Jan Chipchase TED talk - at least 3 billion people have cell phones - we have to figure out what they are about, and what they are going to do with them Owned > Considered > Carried > Used - what do people carry? what is considered valuable to them? - most people carry keys, money and their mobile phone -why? linked to survival to us and for our loved ones - keys link to warmth, money's linked to food, phone is a great recovery tool - phones let us transcend space and time - a way to never forget anything, is to delegate - phones as atms

>uggh need to watch it again, tuned out

> the scenarios are part of the lab, so remember to put them in here later